Data Cleansing

Cleanse your data lists, increase ROI

Your In-house databases are possibly the most valuable asset the business owns. Reliable, significant and timely communication with your customers and prospects is key to improving your sales. However, if your database isn’t up-to-date, it is valueless. Every day that your sales and marketing team use the data, you are throwing away money.

Keep your databases in excellent condition with data cleansing services from MaxCaptive. Improve your campaign response, reduce wastage, avoid complaints, this cost is always significantly lower than the time and financial cost of marketing to a poor database.

• Cleaning outdated data

• Adding relevant fields to your customer records file

• Maintaining the correct data format

• Scanning the entire database

• Removing duplicate data

• Verifying the accuracy of each record

• Up-to-date information

• Helps in cutting down on the marketing cost